McDonald’s Grimace Shake: The Viral Trend Breaking the Internet 🥛🍇

Social creativity at its finest 🤌

We (and the rest of the world) are OBSESSED with the trend flying around the internet celebrating the limited edition, purple-coloured milkshake McDonald's has released in honour of character Grimace's birthday.


Trend characteristics:

The trend starts with someone excitedly trying the Grimace shake whilst wishing the purple fella a happy birthday. But as soon as the person takes a sip, the camera cuts to the horrifying aftermath...


How viral?

The Grimace shake trend, also known as the Grimace shake incident, has taken over on TikTok, with #grimaceshake generating 7.3 million views from launch.


Here’s some of the best content we’ve seen...


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